In a highly competitive market, a global media company needed to develop innovative new ideas for television. Highly creative by nature, the company’s creative team was looking for extra sparkle and shine. It needed support to think bigger, and think differently. Elizabeth and Claire created an experiential day for the team during which they worked with their existing ideas, applied fresh new creativity tools, learned the secrets of creative genius, and developed the ability to facilitate each other’s creativity.
As a result of using new creativity tools, one of the team’s ideas was subsequently commissioned by a major television station.
“Elizabeth’s work is absolutely vital to our team.”
Head of Creative, global media company